Segment Your Shop Visit Conversions For Deeper Insight in Adwords

Shop Visit Conversions allows certain advertisers in Google Adwords to use conversion tracking to help you see how your ad clicks influence visits to your store. If footfall and visits…

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Google Testing New Look Local Inventory Ads

Google is now testing Local Inventory Ads (LIA’s) in the place of it’s Local Pack on Mobile. As you will have seen through this week’s Bitesize hubbub, it was first…

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