In AdWords, you have the option to either assign a daily budget to a campaign, or apply a Shared Budget to allocate budget across multiple campaigns. Shared Budgets allows you…
Did you know that Dynamic Search Ads can now be used across Sensitive Ad Categories? Yeah, it was a quiet update to the policies around January this year. This means…
Google look to be testing a new double Google Shopping carousel format on Mobile search results. They are basically two individual carousels that are stacked on top of each other.…
Starting from the 29th April 2018, you may start to see Ad Suggestions being surfaced in the Recommendations tab in the new Google Adwords interface and you can choose to…
EmailAh, Google Shopping, or Google Product Search as it was once known. In fact, it’s had a few names; back in the days of free product listings it used to…
Google Adwords now allows you to easily compare previously edited versions of your ads and their performance in the new Adwords experience. When you edit an ad in Adwords, it…
From the 26th March 2018, Google Adwords will start deactivating accounts with no ad spend for the past 15 months in Adwords. Google will start doing this automatically in an…
Subscribe with Google has launched as a new initiative designed to help publishers drive conversions and engage existing subscribers across Google and the wider web. According to Google, the solution will…
The Opportunities tab is being renamed as the Recommendations page in the new AdWords experience. According to Google, the new Recommendations page has a faster load time, 16 new recommendations,…
If you’re a bit of a Google Shopping lover, you will be no stranger to the ‘All Products, Low Bids’ campaign and the fact it usually has the best ROI…
Google has given users the ability to mute reminder ads (also known as remarketing ads) in the Ad Settings area of ‘My Account‘. Google continues to give it’s users more control and…
Google Shopping now displays Similar Looks to users in the Google search results pages. It displays similar items to the item you recently viewed. You can only see them when…
The easy way to answer this rather simple but important question is yes, a very, very big yes! Product ID’s are vitally important and not just to the structure of…
Do you remember those peaceful years when the AdWords interface rarely changed or how about a little further back when Google didn’t just work with agencies, they actually loved and…
Dynamic Search Ads (DSA) gives advertisers an opportunity to find incremental traffic to their website. It’s the easiest way to find customers searching on Google for precisely what you offer.…
Customer Match was launched in 2015, up until now advertisers could only upload email addresses into Google AdWords to target or exclude. With this latest update Google will now allow…
Credit: Google Year in Search, 2017 In a year that has given us so much uncertainty, we’ve asked Google ‘How?’ more than ever before; and it’s been there to provide…
‘Purchase on Google Shopping’ allows users to purchase advertiser’s products directly on Google via a ‘Buy Now’ button, without having to visit their website. The product launched as a test…
Visual Sitelinks have been available for select advertisers in Beta for over a year now and recently Google looks to using these images and displaying them within the Text Ad…
After years of testing Google have finally confirmed a new curved Mobile search results layout. Many searchers have reported the new design (including us at PPC hubbub), and it’s received…